D23

Client: Disney +

D23 is the name of the Disney fan club. Every year, Disney hosts the ultimate 3 day fan event that features celebrity panels, immersive experiences, and major announcements regarding the magical kingdom. This particular year, they were announcing that Disney+ now included Hulu and ESPN as part of their streaming bundle. We were tasked with creating the largest booth at D23. It had to be multifunctional because it was epicenter of the event. Our booth had to feature interactive experiences, host all the panels and showings of exclusive Disney content, stream live interviews, showcase all the features of the new Disney+ streaming bundle, and be the place where fans could sign up for it as well.